Messages; the words you use to describe your company are, along with the company’s actions, the foundation of every relationship. But desired messages are increasingly difficult to manage in a complex, interactive environment. Today, success is based just as much (sometimes more) on what others say about your company as on what you say about yourself.
No matter what communications channel is used or where the activity originates — in advertising, customer relations, brand management, public relations, investor relations, marketing, sales, or even the call center — Rick Laney Marketing will help you move beyond outdated, one-way “broadcast” communications. By adopting interconnected communications strategies, our clients achieve much higher impact through their communications with both internal and external audiences.