MARKETING

Our clients thrive because of the work we do. There are always four steps to our process that ensure we meet your objectives and achieve tangible results: Research, Planning, Implementation and Analysis. To succeed in this connected and ultra-competitive world, your marketing strategy must leverage every tool, technology, talent and channel at your disposal. Our approach is holistic in that we approach advertising, design, promotions, and PR as individual parts working together to form your marketing program.

ADVERTISING

Rick Laney Marketing uses advertising to motivate your audiences and markets. We bring with us decades of experience and expertise in both traditional and digital platforms. Your advertising is based entirely on who you are trying to reach and what you are trying to motivate them to do – so there is never a “one size fits all” solution.

PUBLIC RELATIONS

When it comes to managing the flow of information between your company or organization and the general public, Rick Laney Marketing is second-to-none. Whether it is aligning your company with local charities, scheduling special events around a conference or trade show, crisis management or garnering local or national media coverage, we work to ensure your company is presented in the most positive light. No other firm communicates more effectively or draws more attention to its clients than Rick Laney Marketing.

AWARD-WINNING CREATIVE

Design is so much more than great graphics. At Rick Laney Marketing, our priority is always functionality. We will design your website, advertising campaign, trade show booth, direct marketing campaign, or new brochure to get results. Our clients will confirm this.  We win awards (dozens of ADDY Awards over the years including a National ADDY), but the only recognition we focus on is the increased profitability and market share our clients achieve through our work.